The B Corp Handbook (Large Print)
How to Use Business as a Force for Good
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About the Book
Join a Growing movement: Learn how you can join a fast - growing global movement to redefine success in business - led by well - known icons like Patagonia and Ben & Jerry's as well as disruptive upstarts like Warby Parker and Etsy - recently covered by the New York Times, the Economist, the Wall Street Journal, Entrepreneur, and Inc.
Build a better business: Drawing on best practices from 100+ B Corps, this book shows that using business as a force for good can help distinguish your company in a crowded market, attract and retain the best employees, and increase customer trust, loyalty, and evangelism for your brand.
More than 1,000 companies from 80 industries and 30 countries are leading a global movement to redefine success in business. They're called B Corporations - B Corps for short - and these businesses create high - quality jobs, help build stronger communities, and restore the environment, all while generating solid financial returns. Author and B Corp owner Ryan Honeyman worked closely with over 100 B Corp CEOs and senior executives to share their tips, advice, and best - practice ideas for how to build a better business and how to meet the rigorous standards for - and enjoy the benefits of - B Corp certification.
This book makes the business case for improving your social and environmental performance and offers a step - by - step ''quick start guide'' on how your company can join an innovative and rapidly expanding community of businesses that want to make money and make a difference.
About the Author
Ryan Honeyman is the founder of Honeyman Sustainability Consulting, a Certified B Corporation. He helps businesses save money, improve employee satisfaction, and increase brand value by maximizing the value of their sustainability efforts - including helping them certify as B Corps. Ryan writes about B Corps in media outlets like TriplePundit, speaks about B Corps at places like the UC Berkeley Haas School of Business, and consults with B Corp clients like Ben & Jerry's, Nutiva, and CleanWell.
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