The People Equation (Large Print)
Why Innovation Is People, Not Products
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About the Book
For too long, companies and their leadership teams focused primarily on their products or services. Leaders are deeply dialed in to the minutiae of their companies' operations. But veteran Silicon Valley consultant Deborah Perry Piscione says investments in new technologies or operations do not create innovations people do. For innovation to happen, organizations need to be people-centric. In this breakthrough book she shows how, by following her People Equation, every organization can develop a mindset, an organizational structure, and a product development process that will maximize creativity and innovation. Using examples from her consulting work and from her research into successful business practices, Piscione shows how to create a culture where risk taking is rewarded, mavericks are encouraged, collaboration between highly competent people is nurtured, and, when experiments and new initiatives are proposed, the response is to ask how rather than question why. This requires upending the usual organizational pyramid, giving more decision-making power to frontline workers and less to the C-level executives traditionally at the top. Once this is all in place, you can take advantage of Piscione's twelve-step Improvisational Innovation process for bringing new products and services to market. This is a comprehensive guide to harnessing the creative energy in every organization.
About the Author
Deborah Perry Piscione is a principal at Vorto Consulting, a serial entrepreneur, and a thought leader in innovation process. She is the architect of Improvisational Innovation, a nine-month process that democratizes innovation so anyone can participate that has been adopted at many Fortune 500 companies. Additionally, she is the author of the New York Times bestselling Secrets of Silicon Valley and The Risk Factor and conducts Silicon Valley boot camps based on the teachings of her books. David Crawley is a principal and cofounder of Vorto Consulting. He has consulted extensively with the top management of multiple Fortune 500 companies on the topics of innovation, lean product development, and business process improvement.
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